MACCHIAVELLI
Brand Maintenance: maintaining.a strong corporate image
Macchiavelli S.r.l. corporate image is based on the principles of quality and innovation, in order to produce high quality coffee capsules.
We have been curating the corporate Brand Identity for years and we have translated its values of transparency, innovation and technology into a clear styled, essential and contemporary communication.
COMUNICATTIVE’S METHOD
We have concentrated and cared for the corporate graphic concept, an identitary image project expressing the fundamental communicational tools for the firm: website, product logos, B2B flyers, packaging, exhibition stands graphic design and the inside graphic design of the new headquarters in 2020.
CORPORATE IDENTITY
Renewal, maintenance, restyling: that’s the only way the brand image can continue being competitive on the market.
PRODUCT LAUNCH
In order to give value to the new products, like the green compostable capsule, temporary exposition showcases (such as exhibition stands) are necessary.
PHOTO ART DIRECTION
The product’s detail, its design, need a professional framework, especially with pictures. Who gives the photographer directions? It’s us.
THE PROJECT’S SURPRISE
The surprise of the Macchiavelli Cup project was to see it grow even thanks to a new international corporate image, more technical, more elegant, more contemporary. When we see a butterfly coming out of its cocoon, we’re always so proud. Ready to stage!
